For Immediate Release
Contact: Kristin Tutino, (585) 258-0253

WXXI’S ASSIGNMENT: THE WORLD IS HONORED WITH A TELLY AWARD

May 30, 2006 (Rochester, NY) — WXXI’s Assignment: The World received a Bronze Telly Award in the Education category at the national Telly Awards Competition, an annual competition that recognizes excellence in local, regional and cable TV programs and commercials, as well as the finest in video and film productions. Produced by WXXI, Assignment: The World (ATW) is the nation's longest-running classroom program. Through a partnership with The Associated Press, ATW delivers news and current events in a safe environment for 4-8th graders. The program is used in classrooms in 15 states and is broadcast on more than 90 public television stations. ATW airs on WXXI-TV 21 (cable 11) at 6 a.m. on Thursdays and Fridays throughout the school year.

WXXI Public Broadcasting Council operates WXXI-TV (channel 21/cable 11), WXXI-DT, including four channels of digital television, AM 1370 (Rochester’s NPR news station), Classical 91.5 (Rochester’s only full-time classical music station), WJSL FM 90.3 (a mix of NPR news and classical music in Houghton), WRUR FM 88.5 (a partnership with the University of Rochester that plays a mix of music and news from NPR), and Reachout Radio, a service for those with visual impairments or blindness.

The Annual Telly Awards, now in its 27th year, showcases the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world. The Telly Awards is a widely known and highly respected national and international competition and receives over 10,000 entries annually.

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WXXI is the essential, life-long educational media resource for the Greater Rochester area. WXXI puts the community first with programming that stimulates and expands thought, inspires the spirit, opens cultural horizons and promotes understanding of diverse community issues. Log on to wxxi.org for more information about our services and programs.

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