For Immediate Release
Contact: Kristin Tutino, (585) 258-0253

WXXI-TV TAKES A LOOK AT WHAT’S CONCERNING NEW YORKERS IN NEW YORK MATTERS

Rochester, New York (October 18, 2006) – New York Matters, airing Friday, October 20 at 9:30 p.m. on WXXI-TV 21 (cable 11), is a 30-minute special produced by WXXI and the Center for Governmental Research (CGR) that features citizen deliberations and issue polling from across the state. In the broadcast participants discuss the economy, education and health care – issues that most concern New Yorkers, according to the recent New York Matters poll that was conducted by CGR. Erika Rosenberg, CGR Associate Researcher, hosts.

New York Matters is a collaborative initiative among communities across New York State and CGR. It's a project designed to enhance the statewide conversation surrounding the 2006 elections. It’s based on the premise that an informed public is better able to contribute its voice to decisions vital to New York’s future. It includes polling of New York State and regions within the state, papers that dissect the results and put them in the context of the state elections, and forums that involve the public and state leaders. Polling information and research briefs can be found at www.newyorkmatters.org.

New York Matters is part of WXXI-TV’s and AM-1370’s special election coverage, which also includes Candidate Free Air Time (10/23-11/5), Voice of the Voter (10/27), complete election night coverage (11/7) and a comprehensive election site at WXXI.org/election.

New York Matters follows a special NOW with David Broncaccio entitled, Who Pays for America’s Elections?, which airs at 8:30 p.m. on Friday, October 20 on WXXI-TV 21 (cable 11).

New York Matters is supported in part with funding from the Rochester Area Community Foundation.

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WXXI is the essential, life-long educational media resource for the Greater Rochester area. WXXI puts the community first with programming that stimulates and expands thought, inspires the spirit, opens cultural horizons and promotes understanding of diverse community issues. Log on to wxxi.org for more information about our services and programs.

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