For Immediate Release                                                                                   
Contact: Kristin Tutino, (585) 258-0253

WXXI MERGES ITS NEWS SERVICES TO LAUNCH
THE WXXI CENTER FOR PUBLIC AFFAIRS

Rochester, New York (May 28, 2008) – WXXI today announced that it is merging its radio, television and online news services to create the WXXI Center for Public Affairs. The combination of services enables WXXI to offer the most robust collection of broadcast news resources in the Greater Rochester area, which includes NPR, PBS, the Associated Press, the Albany news bureau, local reporters and public newsroom interactive.

As an independent voice in a consolidated media landscape, WXXI is committed to providing objective, in-depth news coverage. In addition to radio programs like Morning Edition and All Things Considered, and television news programs like NewsHour with Jim Lehrer and Bill Moyer’s Journal, WXXI’s Center for Public Affairs provides complete and interactive coverage of the issues that concern Rochesterians. WXXI is home to the election initiative Voice of the Voter, and to Brizard: Square One, which dedicated more than 15 hours of news coverage to introduce the new Rochester City School District Superintendent Jean-Claude Brizard to the community. The WXXI Center for Public Affairs will provide more in-depth coverage and interactivity, leverage PBS and NPR news programs with related local coverage and continue to produce in-depth and long-form television and radio reports and documentaries giving local relevance to national issues. In addition, the Center will launch unique outreach initiatives in an effort to engage citizens in community dialogue.

 “Combining our news services will position WXXI as the trusted source for coverage, debate and civil discussion,” explains WXXI President Norm Silverstein. “The community has come to rely on WXXI to provide them with more than just snippets of a news story, equipping them with the knowledge they need to make informed decisions and take positive actions.”

Leading this effort will be WXXI’s Julie Philipp and Peter Iglinski who have taken on new roles at the Center for Public Affairs. Philipp will serve as Managing Editor, and will be responsible for strategic planning, fundraising, promotions, and long-term goals. Iglinski will serve as Executive Producer, and will oversee the day-to-day activities in the newsroom, act as project manager, and be responsible for content on Need to Know and 1370 Connection.

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WXXI is the essential, life-long educational media resource for the Greater Rochester area. WXXI puts the community first with programming that stimulates and expands thought, inspires the spirit, opens cultural horizons and promotes understanding of diverse community issues. Log on to wxxi.org for more information about our services and programs.

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