Friday, April 2 at 5:30 p.m. – Biz Kid$, Season 3
(Rochester, NY) – Eighty percent of teens 13-18 years old think "it's important to me to have a lot of money in my life." Yet fewer than 50 percent consider themselves knowledgeable about how to budget money, how to pay bills, or how credit card interest and fees work, according to a recent poll conducted by Charles Schwab Foundation. Working to reverse this lack of financial literacy among youth is Biz Kid$, public television’s Emmy Award-winning financial education series, which launches its third season during Financial Literacy Month in April 2010.
Produced in high-definition by Biz Kid$ LLP and WXXI Public Broadcasting, Biz Kid$ is designed to entertain, engage and elevate young people’s knowledge of money and finance. Biz Kid$ airs Fridays at 5:30 p.m., beginning April 2 and repeats Sundays at 10:30 a.m., beginning April 4 on WXXI-TV (DT21.1/cable 1011 and 11), and on public television stations across the country. Season three feature six new episodes that focus on life skills such as goal setting, budgeting, money management, enhancing work skills, avoiding debt, and preventing common mistakes with credit.
Geared toward school-aged children, the half-hour series is hosted by a group of “biz kids” who invite their viewers to become biz kids, too. Every episode introduces several young entrepreneurs and philanthropists who share their success stories. From the designer of “Pencil Bugs” to the owners of City Chicks Organic Eggs—they are kids that young viewers can relate to and be inspired by.
The series teaches the basics of budgeting, saving, investing, and giving back to the community through educational segments based on national financial literacy standards. Humorous spoofs on old TV shows and movies make the series a hit with both kids and parents alike.
Biz Kid$ also features a website with free activities and lesson plans that can be used by educators and parents in conjunction with the show. The free curriculum, which has been presented to over a million students, has individual elements for every episode of the television show and includes five core components in Spanish. The materials can be downloaded from the show’s official website, www.bizkids.com, which also offers other resources and a monthly newsletter. In addition to classroom use,Biz Kid$ lessons are taught by credit union professionals and volunteers and through after-school
programs such as Boys & Girls Clubs, DECA clubs, and Girl Scouts in
communities across the country.
Since premiering in January 2008,Biz Kid$ has been broadcast to more than 108 million households. The series has aired in 95 percent of the country, in all 50 states, and the District of Columbia, on more than 330 public television stations.
In addition to winning a daytime Emmy in 2009, the series also garnered the Environmental Media Award in the category for "Children’s Live Action." The awards honor film and television productions that increase public awareness of environmental issues and inspire personal action on these issues. In April 2009, the series producers were invited to ring the NASDAQ closing bell MarketSite in New York City.
Biz Kid$ is produced in association with WXXI Public Broadcasting in Rochester, New York, and is distributed nationally by American Public Television. Major funding forBiz Kid$ is provided by a coalition of America’s Credit Unions. For more information about the series, go to www.bizkids.com.
Credit: Mike Commins
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