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Kristin Tutino
Creative Services Department


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Friday, January 6 at 5:30 p.m. Biz Kid$, Season 5

(Rochester, NY)Biz Kid$, PBS's Emmy Award-winning financial literacy series, returns for a new season – taking a close look at the economy, businesses that give back, and how to make good financial choices. The season launches Friday, January 6 at 5:30 p.m. on WXXI-TV/HD (DT21.1/cable 1011 and 11), and on public television stations across the country. After the premiere, the series will air Fridays at 5:30 p.m. and repeat Sundays at 10:30 a.m. on WXXI-TV/HD. Produced in high-definition by Biz Kid$ LLP and WXXI Public Broadcasting, every half-hour episode focuses on a financial theme and profiles inspiring young entrepreneurs and social philanthropists.

Viewers will hear from a young entrepreneur from Fairport, NY who had to weigh the economic impact of making tough choices in his business, such as deciding to forgo college, and keeping the business open all year. Audiences will also meet a 13-year-old in Texas who talks about the trade-offs in couponing, a rabbit breeder in Massachusetts who sets prices based on the principles of supply and demand, and students in Louisiana who got valuable work experience by volunteering after Hurricane Katrina. 

Episodes from the new 13-part series also focus on businesses going green and being socially conscious, understanding financial institutions, running a fundraiser, evaluating investment opportunities, recognizing media manipulation, learning accounting principles, choosing a business structure, and becoming independent. The season will conclude with a profile of Beaverhead Ranch in Montana, winner of a national contest to find “America’s Favorite Family Business.” 

Biz Kid$ takes a fun and funny approach to financial literacy, with comic sketches and silly antics that appeal to kids from late elementary through high school. Hosted by a group of young people, the series teaches the importance of giving back to the community and the basics of smart money management based on national financial literacy educational standards.

Biz Kid$ also features a website, www.bizkids.com, with free activities and lesson plans for educators and parents to use in conjunction with the show. The free curriculum, which has been presented to more than a million students, includes downloadable lesson plans and video segments that illustrate the topic. The site also offers other resources and a monthly newsletter. In addition to classroom use, Biz Kid$ lessons are taught by credit union professionals, Ernst & Young employees, and volunteers at schools, as well as through after-school programs such as Boys & Girls Clubs, DECA clubs, and Girl Scouts in communities across the country.

The series, produced by the creative team behind Bill Nye the Science Guy, premiered in January 2008. Since then, Biz Kid$ has been broadcast to more than 111 million households and aired in all 50 states and the District of Columbia, on more than 330 public television stations.

In 2010, Biz Kid$ won a Silver Telly Award for Outstanding Children's Financial Literacy Education Television and Education Materials. The series also garnered a daytime Emmy in 2009, and the Environmental Media Award, which honors film and television productions that increase public awareness of environmental issues and inspire personal action on these issues. In April 2009, the series producers were invited to ring the NASDAQ closing bell in New York City. In April 2010 and 2011, the producers rang the bell at the New York Stock Exchange.

Biz Kid$ is produced in association with WXXI Public Broadcasting in Rochester, New York, and is distributed nationally by American Public Television. Major funding for Biz Kid$ is provided by a coalition of America’s Credit Unions and LoveMyCreditUnion.org. For more information about the series, go to www.bizkids.com.

Pictured: Biz Kid$ hosts
Photo credit: Tim Rounds.



WXXI is the essential, life-long educational media resource for the Greater Rochester area. WXXI puts the community first with programming that stimulates and expands thought, inspires the spirit, opens cultural horizons and promotes understanding of diverse community issues. Log on to wxxi.org for more information about our services and programs.