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Kristin Tutino
Creative Services Department


Press Releases

Tuesday, June 15 at 10 p.m. – The New Recruits

(Rochester, NY) A battalion of jet-setting business students has a radical plan to end global poverty: charge poor people for goods and services. The New Recruits, airing Tuesday, June 15 at 10 p.m. on WXXI-TV (DT21.1/cable 1011 and 11), is a hilarious, evocative, edge-of-your-seat thrill ride along a road paved with good intentions. It is narrated by Rainn Wilson, Dwight Schrute on NBC’s The Office.

Pictured: Spokesmodel Shweta Rai at the 2009 LED Expo in New Delhi, India. Social enterprise D.light Design sells LED lights to the poor.
Credit: Ironbound Films, Inc.



WXXI is the essential, life-long educational media resource for the Greater Rochester area. WXXI puts the community first with programming that stimulates and expands thought, inspires the spirit, opens cultural horizons and promotes understanding of diverse community issues. Log on to wxxi.org for more information about our services and programs.